SE3 EP06: How Embracing Change Enables Sabina Build Location Free Ecommerce Businesses

Sabina embodies the true meaning of finding freedom through entrepreneurship and the embrace of change. She alongside her family are digital nomads in the true sense of the term. She is a self-taught entrepreneur; and a Co-Founder of two husband and wife run ecommerce businesses, Veppo Cigs and Taza Designs. 

I invited Sabina to the show to share her unique and memorable story about the need to embrace change in order to grow both your mindset and business. Change can be difficult, hard and lonely. Change can tear you apart but only for a brief period of time until experience, hindsight and resilience is re-build you. You always have to have the end goal in mind to see the benefits of change and see its true purpose.  

Sabina had limited choices over the course of the 2008 financial crisis. Her business directly serviced the real estate market; which ultimately led to shutting it down. Although she was faced with losing her business, she kept her ears glued to the ground and learnt from a business mentor about the then up and coming technology behind electronic cigarettes and its potentially disruptive impact on the tobacco industry.

She doubled down on it and moved her family to Costa Rica in order to significantly reduce their living expenses and work on building their business. She has since lived in Belize, Central America and then decided to settle in Bali for a few years. She is currently now in North America and visits Bali regularly. 

This episode and interview is one of my all time favourites as it really got me thinking about change. I definitely recommend it.

SPONSORS:

This episode is brought to you by 

Klaviyo 

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