Advisory - 50 years of Wasted Opportunities for Accountants

Episode 19. The Accountants Influencers Podcast with Rob Brown & Martin Bissett on the tragic lost revenues of accounting firms from being too reliant on compliance. Key shownotes from the whole interview include: ➯ Why so few accounting firms have been able to monetise advisory services ➯ Whether many accountancy practices remain stuck in the compliance trap ➯ How accountants fail to add value by prevaricating on positioning and delivering advisory work ➯ How accounting clients remain uneducated on the value and services their accountant can offer ➯ What happens to accountants and firms who don't embrace additional services to mere compliance ➯ Is your accounting firm full of compliance based deadline chasers or a commercial business intent on growing and serving clients? ➯ Where is your accountancy practice on the scale of 'order taker' to 'trusted advisor'? ➯ How an accounting firm identity is dictated by the culture/strategy set by owners and managing partners ➯ Why referrals are actually a poor source of new work for some accountants ➯ Why it's vital that accountants help clients understand what value and improvement looks like in their business ➯ What clients really pay their accountants and business advisors for ➯ What accounting professionals actually need and don't need to master advisory services NOTE TO LISTENERS: Martin and Rob love to hear from the show's 5000+ listeners in 136 countries around the world. If you have any questions, suggestions, comments or success stories, just type sayhi.chat/aip into your browser and leave us a quick and easy voice message. We may just feature you on the show!