"Video Commerce" Is Exploding In China & OOOOO Is Taking The Model Global
AGORACOM Small Cap CEO Interviews - Een podcast door AGORACOM
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Have you ever imagined belonging to an interactive, live-stream shopping community? "Video Commerce" is exploding in China & OOOOO Entertainment Commerce is taking the model global $423 BILLION Market In China One Influencer Sold $1.7B In 12 Hours $OOOO LIVE In UK, Italy, Brazil OOOOO Entertainment Commerce helps brands and entrepreneurs share their products and services with customers through live, interactive, shoppable videos. UBS estimate that 80,000 retail stores will shut down across USA by 2026. That assumes e-commerce sales rise to represent 27% of total retail sales, up from 18% today. A new surface to tell the story of your brand, helping you reach new customers in authentic, interactive real-time broadcasts. RAPID GROWTH WITHOUT AD SPEND OOOOO have developed interactive games within the app and reward social sharing with free products and coupons. MULTIPLE SELLER TYPES OOOOO connects consumers to the source of the worlds best products through video, cutting out the middleman. STUDIOS: 30,000 sq ft of studio space in London and Manchester SET DESIGN: The team helps design and build branded sets to elevate the quality of a live stream BROADCAST TECHNOLOGY: Best in class production technology and professionals LIVE HOSTS: Building a national community of trained presenters. TIKTOK SHOP PARTNER: OOOOO is multi-platform. As well as selling on the app, can also help brands sell on Tiktok. The company recently announced the launch of QVC Italia SRL’s “likeQ.” On likeQ, QVC customers can join some of Italy’s leading shopping experts, for exciting, live discussions on the latest trends and hottest products in fashion, beauty, home décor, and more – all while liking, hearting, sharing and buying, in real time. The new app expands QVC’s vCommerce offerings in Italy, which also include a broadcast channel, a website, a variety of social pages, and another mobile app. The broadcast reaches 25 million homes and features 17 hours of live content a day, while the website attracts 33 million digital sessions a year. Worldwide, QVC reaches more than 200 million homes via its 12 broadcast networks and reaches millions more via multiple streaming services, websites, mobile apps and social pages. OOOOO’s Chief Executive Officer Sam Jones commented, "QVC transformed the retail industry by pioneering video commerce when technology did not exist for digital retail. The company remains a global leader in video commerce across linear TV, ecommerce sites, digital streaming, and social platforms. As video commerce has evolved and consumer devices have changed, the provision of sleek and intuitive shopping experiences has become critical as retail becomes a form of entertainment. OOOOO aims to help retailers, brands and entrepreneurs express themselves by video, through engaging and interactive content that is entertainment first, commerce second. We are excited to collaborate with QVC Italia SRL and provide their team with our best-in-class proprietary technology platform. Together, we will deliver the next generation of video commerce to the Italian market and hopefully beyond." Sit back, relax and listen this powerful interview.