Why entrepreneurs care about customers and what can be learned by Chinese practice
Autumn 2014 | Public lectures and events | Video - Een podcast door London School of Economics and Political Science
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Contributor(s): Anthony Thomson | Why build a customer centric bank? Indeed, having built one in which over 90% of the customers are satisfied or very satisfied, why build another one? Anthony Thomson shares his views on why the best banks, and businesses, are built by entrepreneurs who are passionate about their customers. He shares insights from business and from academia and reflects on what can be learned from this by Chinese bankers.
