William “Skip” Hidlay, Chief Communications and Marketing Officer at The Ohio State University Wexner Medical Center
Becker’s Healthcare Podcast - Een podcast door Becker's Healthcare

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In this episode, William “Skip” Hidlay, Chief Communications and Marketing Officer at The Ohio State University Wexner Medical Center, shares how his team is leveraging generative AI, integrated storytelling, and strategic improvisation to drive brand growth ahead of the center’s historic expansion.