Track the Right KPIs for PPC Campaigns with Josh Justice from The LEGO Group

#006 - One of the ecommerce community's most active LinkedIn members, Josh Justice joins the show to chat topics from educating corporate boardrooms on full funnel Amazon advertising, to setting the right KPIs according to different campaign strategies, and more. As the Search Marketing Manager at the LEGO Group, one of the greatest toy companies in the world, Josh tells of the lessons he's learned along the way working at an agency, private label supplement brand, and even living in China where many Amazon sellers source their products from. Connect with Josh on LinkedIn Follow Justin on LinkedIn Follow Destaney on LinkedIn Learn more about BetterAMS See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.