The Power of Polarising, with Grace Lancer 🦄,

Some highlights of this conversation with Grace LancerFinding a profitable niche, having a passion for what you do, and creating authentic content are essential for success.Polarizing content is a powerful marketing tactic that can help you stand out in a crowded market.Being authentic, aligned, and intentional in your personal brand can attract the right people and repel the wrong ones.Creating consistent and solution-focused content that speaks to your ideal client's pain points is crucial.Market research and conversations with ideal clients can generate content ideas.Different modes of creativity, such as dictating, writing, outlining, or mind mapping, can help inject personality into your writing.Being a leader means having the confidence to voice opinions and give others the confidence to stand up for what they believe in.Starting small and gradually working up to more controversial topics can help you overcome the fear of putting yourself out there.Moving beyond instinct and becoming more tactical in your marketing decisions is important for intentional growth and monetizing your expertise.Grace's website : https://www.gracelancer.com/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.