#113 STOP Selling Start Helping (& use content to become trusted) 🛑 - Allan Langer

👉 Why you need to shift your mindset from aiming for sales to focusing on helping your prospect/customer. Allan Langer is a speaker, sales trainer and published author who has been in sales for over 27 years. His book, "The 7 Secrets to Selling More by Selling Less," is an Amazon best-seller, and talks about how to shed the sleazy skin all salespeople are perceived to have, and become the salesperson everyone WANTS to talk to and refer. 👉 Listen to Allan & Sam discuss their experiences as they provide tips and tools that you can utilise, to skyrocket your own sales & biz! - In this episode they cover: 👉 How you can leverage content to help you become a trusted authority in your sector and win more business. 👉 How to use social proof in your presentations to close more business. 👉 Pricing strategies that will help you sell more. 📽️ SPONSORED BY VIDYARD Get Your FREE Vidyard account here: http://www.vidyard.com/bgs 🌐 WEB CHOICE For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk