Episode 10: Inside the world of influencer marketing
CIM Marketing Podcast - Een podcast door CIM | The Chartered Institute of Marketing
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Lessons from an influencer specialist This podcast will: • Delve into the real-life stories of using influencers from a special guest star • Feature insider know-how on avoiding the pitfalls in influencer marketing • Explore how influencers can be used as a powerful tool in your marketing portfolio Host: Ben Walker, Head of Media, LID Business Media Guests: Emily Knox, Head of Social & Content, Tug Agency and Ally Lee-Boone, Content & Engagement Executive, CIM Recorded: Thursday 13 February 2020 14:00 GMT
