EPISODE 29: SME BANKING WITH MARTIN HYDE FROM HSBC KINETIC

This weeks guest is Martin Hyde, the Head of HSBC Kinetic, the recently launched mobile banking proposition focused on small businesses. Martin talks about why the Bank launched Kinetic and how it fits into HSBC's portfolio of commercial offerings. He also talks very passionately about why a customer-led, design thinking approach was adopted for the project to get Kinetic launched.