DP 008: Building the Pipeline for Nonprofit Supporters with Gail Bower

Events are a great way to draw people in to see what your organization is all about, and to hold a successful event you need a strategy. Enter Gail Bower, president of Bower & Co. Consulting, who chats with Beth this week about how to create an effective strategy and start asking the right questions. Gail shares the three key pieces most important for audience engagement and where they come into play.