Uniting farmers, ranchers and stakeholders across the agricultural value chain

US Farmers and Ranchers in Action's CEO Kevin Burkum talks with Innovation Forum's Ian Welsh about the critical role USFRA plays in uniting stakeholders across the value chain to address major global challenges. He emphasizes the importance of collaboration, innovation, and sustainability in agriculture, and addresses the financial pressures on farmers and the need for profitability to ensure the long-term sustainability of farming practices.