Harnessing Predictive Traffic with AI Retail Media Startup Footprints
Innovators Can Laugh - Een podcast door Eric Melchor - Woensdagen
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Send us a textOne of the challenges that retailers face is attributing money spent on digital advertising to in-store results.Fortunately, Footprints AI is helping retailers overcome this challenge by providing them with the tools they need to accurately attribute money spent on digital advertising to in-store results. Footprints uses advanced algorithms and machine learning techniques to analyze customer data and identify patterns that can be used for attribution.Result?Lower customer acquis...