81: #81 How to Grow Your Business by Prioritising Service Over Sales

If you’ve ever felt icky about selling — or worried your client experience doesn’t quite match your sales promises — this episode is your reality check (and your reset). In this episode of Life in Business, I’m diving into one of the biggest sources of friction for business owners: the disconnect between service and sales. Yes, we all want to make money — we’re not here for charity — but when your focus shifts too heavily onto sales, your service (and your reputation) can start to suffer. I share real stories (both brilliant and downright shocking) of service experiences I’ve had, and what they reveal about integrity in business. We’ll explore how to deliver on your promises, what your pricing says about your values, and why setting realistic — and aligned — expectations is essential if you want to grow a sustainable, joyful business. I also talk about my own shift to building a group program, Confidence to Grow, and how that’s allowed me to honour the quality of support I want to deliver without burning out. Because here’s the truth: when your service is spot on, the sales look after themselves. Whether you’re finding sales hard or starting to feel disconnected from your offer, this episode will help you re-centre — and remind you that service-first is the long game worth playing. 🛠️ Helpful Links: 🌀 Download the free guide: Feeling Stuck 📖 Read my book 💬 Work with me Are you feeling like your service and sales are out of sync? Message me on Instagram @libbylangley or drop into my LinkedIn inbox. I’d love to hear where you’re thriving — and where things feel a little off balance. Here’s to building a business that’s in full integrity — with yourself and your clients. Libby x.