Discovery’s Experiential Storytelling in Virtual Reality (VR) with Jeff Abramson

Discovery is pursuing bold new methods of storytelling across their media portfolio (Discovery Channel, TLC, Animal Planet, Science Channel, etc...). This week we talk with Jeff Abramson, the Head of Virtual Reality Content Development and Programming for Discovery Communications, and get his insights into what makes immersive media (VR, AR, MR and such) compelling as well as where he sees it heading in the future. More at www.mindandmachine.io