Somehow, Abercrombie & Fitch is popular again (Take it easy)

Today's story: For a generation of Americans, the brand Abercrombie & Fitch was synonymous with overpriced, exclusive clothing for teenagers (and a highly sexualized staff and brand). It fell out of favor when the public mood turned against that kind of marketing. But against all odds, the company has turned its image around and is now a darling of the mall (and Wall Street).Learn this English expression: Use 'take it easy' to talk about lowering the level of effort or intensityFull lesson: https://plainenglish.com/713 --Upgrade all your skills in English: Plain English is the best current-events podcast for learning English.You might be learning English to improve your career, enjoy music and movies, connect with family abroad, or even prepare for an international move. Whatever your reason, we'll help you achieve your goals in English.How it works: Listen to a new story every Monday and Thursday. They're all about current events, trending topics, and what's going on in the world. Get exposure to new words and ideas that you otherwise might not have heard in English.The audio moves at a speed that's right for intermediate English learners: just a little slower than full native speed. You'll improve your English listening, learn new words, and have fun thinking in English.--Did you like this episode? You'll love the full Plain English experience. Join today and unlock the fast (native-speed) version of this episode, translations in the transcripts, how-to video lessons, live conversation calls, and more. Tap/click: PlainEnglish.com/joinHere's where else you can find us: Instagram | YouTube | WhatsApp | EmailMentioned in this episode:Black Friday is coming!Make plans to upgrade your English in 2025 with Plain English this Black Friday! We're hard at work on this year's promotion, but you can be the first to know when the promotions are announced! Just visit https://plainenglish.com/black to be notified.