#10 | Audience Led Products, Camp Strava, & TrailCon

Second Nature is a weekly podcast about the business of outdoor, action, and endurance sports, hosted by Dylan Bowman and Aaron Lutze.   In this week's episode we talk about Aaron's podcast with Rebecca Rusch and some of the top takeaways, Freetrail's launch of TrailCon last week, audience led products with athletes and influencers, Camp Strava, and finish with Brand, Product, Content (BPC).   Links: SUBSCRIBE TO OUR YOUTUBE CHANNEL SUBSCRIBE TO OUR NEWSLETTER TrailCon Follow @kweinbydesign