The Power of Marketing with Shauna Armitage

Shauna Armitage is a fractional marketing director for early-stage startups, guiding founders at all stages of growth in developing an impactful marketing program. Bridging the gap between consultant and agency, Shauna takes a hands-on approach in each and every business. In this episode, we discussed the biggest misconceptions founders have about marketing (hint: social media doesn’t equate to profits!), the importance of treating your business like a business, as well as setting strong boun...