PUBCAST SHOT: How Lookalike Expansion Works
The Pubcast with Jon Loomer - Een podcast door Jon Loomer - Woensdagen
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Not to be confused with Targeting Expansion, Lookalike Expansion could also take some guesswork out of Lookalike Audience creation -- assuming it works as Facebook says. Listen for details on how it works, how you might use it, and how it's different from Targeting Expansion.
