Behind the winning work: WARC Rankings Effective 100
The WARC Podcast - Een podcast door WARC

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Congrats to 'ADLaM: An alphabet to preserve a culture' by Microsoft and McCann NYC, winners of the Effective 100. McCann's Socrates Papazoglou joins WARC's Anna Hamill to share the inside story behind the winning work.Find the full WARC Effective 100 Rankings here.