E41: Simon Dent - Dark Horses

Simon Dent was a lawyer then a sports memorabilia shop owner, then a sports agent to his flat mate Martin ‘Chariots’ Offiah and then a football agent. In 2016, he co-founded Dark Horses, a creative sports marketing agency that sits within Lucky Generals, one of the most successful independent advertising agencies in London.We went to the Exmouth Market office to talk to Simon and join the dots.Next week, Richard and Sean head to Paris for the first ever Unofficial Partner Live at the inaugur...