196 Afleveringen

  1. #100 Employer Brand Marketing buzz words uncovered

    Gepubliceerd: 2-2-2022
  2. #99 Modern employer branding vs traditional and why you should care

    Gepubliceerd: 26-1-2022
  3. #98 What if you are unemployer branding instead of employer branding?

    Gepubliceerd: 19-1-2022
  4. #97 Top 3 social media marketing trends 2022 for employer branding

    Gepubliceerd: 12-1-2022
  5. #96 What Your Culture Really Means For Your Employer Brand

    Gepubliceerd: 5-1-2022
  6. #95 What you probably don't yet know about employer brand

    Gepubliceerd: 29-12-2021
  7. #94 Case: Organic Instagram recruitment campaign results, part 2

    Gepubliceerd: 22-12-2021
  8. #93 Case: Organic recruitment marketing campaign for Instagram, part 1

    Gepubliceerd: 15-12-2021
  9. #92 Using Maslow's Hierarchy of Needs in talent communication

    Gepubliceerd: 8-12-2021
  10. #91 Why growth companies should ditch the Fun at Work Culture

    Gepubliceerd: 1-12-2021
  11. #90 Talent marketing on Instagram in 2022

    Gepubliceerd: 24-11-2021
  12. #89 What is employer brand affinity?

    Gepubliceerd: 17-11-2021
  13. #88 The Key Differences between Communications and Marketing

    Gepubliceerd: 10-11-2021
  14. #87 Using persuasive communication in talent marketing

    Gepubliceerd: 3-11-2021
  15. #86 How to become the boss of your professional development in employer branding

    Gepubliceerd: 27-10-2021
  16. #85 How to choose your talent target audiences for employer branding

    Gepubliceerd: 20-10-2021
  17. #84 Choosing target audiences for employer branding? Avoid these 2 common mistakes.

    Gepubliceerd: 13-10-2021
  18. #83 Who exactly are your target audiences in employer branding?

    Gepubliceerd: 6-10-2021
  19. #82 The three characteristics of a great talent marketing communicator

    Gepubliceerd: 29-9-2021
  20. #81 Working as a Creative Employer Brand Content Producer

    Gepubliceerd: 1-9-2021

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🎙️ Story-Driven Business Podcast Formerly known as Building a Modern Employer Brand Welcome to the Story-Driven Business Podcast, the go-to show for visionary business leaders and bold professionals who believe that in today’s world, your people are your brand. Hosted by Susanna Rantanen—the world’s leading expert in story-driven employer branding, creator of the Magnetic Employer Branding Method™, and author of Story-Driven Employer Branding—this podcast invites you to shift the focus from products to people. Whether you're a CEO, founder, employer branding strategist, marketing or communications lead, or HR professional passionate about amplifying the talent behind the business, this podcast is your guide to leading with brand, purpose, and story. Since launching her book, Susanna has made it her mission to help fast-scaling, knowledge-intensive businesses harness storytelling as a strategic business tool—transforming company culture, leadership branding, and talent influence from the inside out. Each episode is packed with sharp insights, real stories, leadership lessons, and practical frameworks to help you build a magnetic brand people trust, follow, and want to work with. 📌 Show notes: modernemployerbrand.com 📘 Book website: storydrivenemployerbranding.com 🔗 Connect with Susanna on LinkedIn: linkedin.com/in/susannarantanen

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