Champagne Strategy

99 Afleveringen

1. Adam Posner - Does loyalty exist? Crafting world-class loyalty programs which provide commercial benefit - S3 Ep30

   Gepubliceerd: 9-11-2022
2. Flavia Barbat - Nuclear content strategy. Branding, publishing and the future of content - S3 Ep29

   Gepubliceerd: 1-11-2022
3. Juan Mendoza - Growing a newsletter from scratch - The Martech Weekly story & applied content strategy - S3 Ep28

   Gepubliceerd: 29-10-2022
4. Jon Evans - A big and small brand CMO - critical differences and learnings that make for superior marketing - S3 Ep27

   Gepubliceerd: 15-10-2022
5. Mike Taylor - Marketing Measurement Systems in Practice - An all-purpose guide & overview S3 Ep25 (part 6 of 6)

   Gepubliceerd: 9-10-2022
6. Jon Rolley - Advertising Media Measurement - How politics creates unwise choices - S3 Ep24 (part 5 of 6)

   Gepubliceerd: 24-9-2022
7. Elisa Choy - Predict future behavior - Sentiment tracking & modern market research at scale - S3 Ep23 (part 4 of 6)

   Gepubliceerd: 22-9-2022
8. Edgar Baum - Brand Tracking - How to make wise choices - S3 Ep22 (part 3 of 6)

   Gepubliceerd: 20-9-2022
9. Michael Kaminsky - Modern Marketing Mix Modelling - How to make wise choices - S3 Ep21 (part 2 of 6)

   Gepubliceerd: 17-9-2022
10. Koen Pauwels - Econometric models & theory vs humans & practice. Mastering measurement and context for marketing success - S3 Ep20 (part 1 of 6)

    Gepubliceerd: 30-8-2022
11. Karen Nelson-Field - Putting PHD's into Practice - Categories and Entrepreneurship - S3 Ep19

    Gepubliceerd: 25-8-2022
12. Patrick Campbell - From no marketing knowledge and $0 to a $200m exit - The Profitwell growth story - S3 Ep18

    Gepubliceerd: 21-8-2022
13. Benjamin Dennehy - A crash course in sales - the lost art of prospecting - S3 Ep17

    Gepubliceerd: 15-8-2022
14. John James - Marketing for revenue vs cake decoration comms - Tim Beanland interviews via the Experts Blueprint podcast - S3 Ep16

    Gepubliceerd: 2-8-2022
15. Jesse Ouellette - Cold email secrets - generate high-margin revenue from world-class sales outreach - S3 Ep15

    Gepubliceerd: 18-7-2022
16. Adam Hamilton - Innovation & New Product Development (NPD) Strategy - S3 Ep14

    Gepubliceerd: 14-7-2022
17. Ted Wright - Revenue success sans advertising - Word of Mouth marketing - S3 Ep13

    Gepubliceerd: 7-7-2022
18. Edan Krolewicz - Data for customer acquisition - The light and the dark side of the global data industry - S3 Ep12

    Gepubliceerd: 30-6-2022
19. Malcolm Auld - Direct Mail and Marketing first principles - How digital marketing leads us astray from effectiveness - S3 Ep11

    Gepubliceerd: 15-6-2022
20. Bryant Graves - How strategy could/should or doesn't apply to your job. The future of business strategy and consulting - S3 Ep10

    Gepubliceerd: 10-6-2022