The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
Een podcast door Melina Palmer
497 Afleveringen
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497. Making Work Fair
Gepubliceerd: 15-5-2025 -
496. The Hidden Costs of Inequity Aversion in Business
Gepubliceerd: 13-5-2025 -
495. The Human Side of Leadership w/ Willie Pietersen
Gepubliceerd: 8-5-2025 -
494. From Management Mess to Leadership Success
Gepubliceerd: 6-5-2025 -
493. Disrupting Implicit Bias
Gepubliceerd: 1-5-2025 -
492. Breaking Free from Functional Fixedness
Gepubliceerd: 29-4-2025 -
491. Unlocking the Power of Storytelling in Business
Gepubliceerd: 24-4-2025 -
490. Metaphors and Brand Connection
Gepubliceerd: 22-4-2025 -
489. Beyond Mentorship - How to Sponsor Success
Gepubliceerd: 17-4-2025 -
488. The Art of Getting Along
Gepubliceerd: 15-4-2025 -
487. What We Value
Gepubliceerd: 10-4-2025 -
486. Making It Easy: The Art of Seamless Sales
Gepubliceerd: 8-4-2025 -
485. The Social Art of Influence
Gepubliceerd: 3-4-2025 -
484. The Psychology of Pricing: Framing with Numbers
Gepubliceerd: 1-4-2025 -
483. Unlocking the Laws of Connection
Gepubliceerd: 27-3-2025 -
482. The Power of Unity in Persuasion
Gepubliceerd: 25-3-2025 -
481. The Consumer Insights Revolution
Gepubliceerd: 20-3-2025 -
480. Marketing to Mindstates
Gepubliceerd: 18-3-2025 -
479. The Housefly Effect: Small Changes, Big Impact
Gepubliceerd: 13-3-2025 -
478. The Power of Choice Architecture in Behavior Change
Gepubliceerd: 12-3-2025
Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.
