Impact Pricing
Een podcast door Mark Stiving, Ph.D.
676 Afleveringen
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Blogcast #43: Don’t Confuse Your Buyers
Gepubliceerd: 4-3-2022 -
Memecast #48: Small Improvement
Gepubliceerd: 2-3-2022 -
Pricing People: The Connector Between Finance, Marketing, and Sales with Anne Warren
Gepubliceerd: 28-2-2022 -
Blogcast #42: Willingness to Accept
Gepubliceerd: 25-2-2022 -
Memecast #47: Creating Value
Gepubliceerd: 23-2-2022 -
What is a Value Chain, Why is It Important, and How Does It Impact Value Pricing with Shantanu Basu
Gepubliceerd: 21-2-2022 -
Memecast #46: Signal of Quality
Gepubliceerd: 18-2-2022 -
Memecast #45: Reference Prices
Gepubliceerd: 16-2-2022 -
Managing Price Changes: Getting the Right Price for Your Products and Services with José Vela
Gepubliceerd: 14-2-2022 -
Blogcast #41: Opportunity Costs and Pricing
Gepubliceerd: 11-2-2022 -
Memecast #44: Fulcrum
Gepubliceerd: 9-2-2022 -
Pricing for Lifetime Value of a Customer with Paul Orlando
Gepubliceerd: 7-2-2022 -
Blogcast #40: Call It Customer Impact!
Gepubliceerd: 4-2-2022 -
Memecast #43: Pricing has Emotional Power
Gepubliceerd: 2-2-2022 -
How Machine Learning is Changing Pricing Optimization with Damien Robert
Gepubliceerd: 31-1-2022 -
Blogcast #39: The Art of Pricing
Gepubliceerd: 28-1-2022 -
Memecast #42: Real Value Comes From Real Differentiation
Gepubliceerd: 26-1-2022 -
Human Part of Pricing: The Business Case of Curiosity in Relation to Pricing with Ebrahim El-Ebiary
Gepubliceerd: 24-1-2022 -
Blogcast #38: The Best Attitude for a Great Value Conversation
Gepubliceerd: 21-1-2022 -
Memecast #41: Costs Don't Drive Pricing
Gepubliceerd: 19-1-2022
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.